About Us

We are a full-service recruiting firm based in Seattle, Washington focused on finding participants for qualitative research studies. We have recruited thousands of focus groups nationwide and are committed to the newest ways to reach a diverse population of participants, while providing a seamless connection from participant to research firm.

Our Values

It is difficult to find trustworthy and reliable recruiters for focus groups and mock trials. Olympic National Research was created to fill this gap. We are committed to providing our focus clients with the highest level of service and delivering exceptional results. Our core values of integrity, transparency, and accountability guide everything we do, and we believe in building long-term relationships with our clients based on trust and mutual respect.

Our Approach

We believe in a personalized approach to recruiting. We collaborate closely with our clients to understand their unique needs and develop customized strategies that deliver results.

Meet Our Team

Jodie O'Toole

Owner | Founder | Recruitment & Specialist

Jodie O'Toole has 8 years of experience in recruiting, digital marketing, and e-commerce. Her expertise in these areas makes her a dynamic asset for research-driven organizations seeking diverse participants and effective audience engagement. She has recruited thousands of focus group participants and enjoys keeping up on current trends in qualitative research.

Based in Seattle, Jodie enjoys a busy family life with three boys, a husband, and two energetic dogs.

Jason Pankow

Owner | Founder | Recruitment Specialist

Jason Pankow, the founder of Olympic National Research, comes from an impressive background in corporate recruiting, having served with industry giants such as Microsoft and Google. Yet, beyond his professional achievements, Jason's true passion lies in people—their unique contributions to the world.

Jason resides in the Puget Sound region with his wife, two boys and cherished dogs